Google Ads & PPC Marketing
Supercharge Your Business Growth with Our Top-Rated PPC and Google Ads Agency
If you're looking to drive more sales, getting your ads to stand out on Google is key. That's where PPC marketing comes in. PPC (Pay-Per-Click) allows you to test your ads on a small scale, optimizing them to turn browsers into buyers.
At Riflebird Agency, we specialize in crafting high-performing PPC and Google Ads campaigns. Once we find the winning formula, we can scale it up, helping your business grow quickly and efficiently. By targeting the right audience and fine-tuning every detail, we ensure your ads bring in more customers and boost your sales.
Frequently Asked Questions
PPC (Pay Per Click) is a digital marketing strategy where advertisers pay a fee each time their ad is clicked. This can include anything from banner ads on websites to suggested articles, with the most common being paid search results like Google Ads or Bing Ads.
Google Ads, formerly known as Google AdWords, are clickable ads that appear in search results, resembling organic listings. These ads are displayed above organic search and Google My Business results, with various targeting options like keywords, locations, and user behavior.
When multiple businesses bid on the same keyword, Google holds an auction to decide which ad gets shown. This is determined by two main factors: the maximum bid and the quality score.
PPC:
With PPC, you pay a fee each time someone clicks on your ad. It delivers rapid results, often appearing right after you launch the campaign. PPC can be a short-term boost or a long-term marketing strategy.
SEO:
Search engine optimisation (SEO) focuses on organic search results, with no cost per click or display. While SEO takes longer to show results compared to paid search, it's considered a long-term strategy for sustained growth.
For more details, reach out to one of our Google Ads management specialists.
As a top Google Ads agency in Australia, we offer additional services to enhance your Adwords management, including creating landing pages or even a brand-new website. These improvements can reduce your cost per click and increase conversions, helping your paid search campaigns deliver better results.
When you partner with a PPC management agency, you gain access to a team of marketing professionals dedicated to driving meaningful results for your campaign. The agency handles all aspects of your PPC strategy, allowing you to focus on your business. This can be a more cost-effective investment compared to hiring an in-house employee, as you benefit from an entire team's expertise at a fraction of the cost.